MyOperator: Call + WhatsApp
Revolutionizing Business Communication with WhatsApp & IVR
ROLE
Product Designer
CONTRIBUTION
High-fidelity mockups with detailed visual design for both mobile and desktop.
The Challenge
Context:
MyOperator needed to streamline B2B communication by integrating WhatsApp Campaigns and IVR Support.
The Goal:
Enable businesses to connect better, faster, and smarter.
But how do you combine simplicity, scalability, and power
in a single platform?
Our Solution
We partnered with MyOperator to create a user-first platform that seamlessly bridges IVR and WhatsApp. Our focus was on delivering:
- Effortless onboarding for new users.
- Powerful campaign tools for WhatsApp marketing.
- Real-time chat and call support for customer engagement.
By understanding users’ pain points, we turned a complex workflow into an intuitive, scalable experience.
How I Did It
1. Onboarding Made Simple
Starting a new tool shouldn’t feel like a chore. With a guided setup, users could:
- Complete onboarding in under 5 minutes.
- Sync contacts, templates, and campaigns without technical skills.
Why It Matters: Faster onboarding means quicker ROI for businesses.
2. WhatsApp Campaigns
We built a robust campaign manager:
- Pre-designed templates for compliance and creativity.
- A drag-and-drop interface to plan campaigns visually.
- Detailed performance tracking to refine future outreach.
Why It Matters: MyOperator users increased engagement rates by 20% in 30 days.
3. Integrated Live Chat + IVR
Supporting customers should feel natural. We crafted a
hybrid chat and call interface
- Chat seamlessly switches to calls when needed.
- Agents see past interactions for context-rich conversations.
Why It Matters: Customers love it when support feels personal.
4. Precision Audience Targeting
The platform introduced rule-based segmentation, empowering users to
- Build audience groups by behavior, demographics, or custom rules.
- Adjust campaigns dynamically as rules evolve.
Why It Matters: Targeted messages boosted conversions by 35% on average.
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